Partner with The Lure Pack and earn by sharing proper Japanese tackle with your audience.
THE LURE PACK PARTNERS
Fishing Tackle Affiliate Program
The Lure Pack runs a fishing tackle affiliate program built for creators whose audiences trust their gear picks. Share genuine Japanese fishing tackle — JDM lures, rods and reels sourced direct from Japan — and earn commission on every sale your link brings in. If you're looking for a fishing affiliate program that pays fairly and reads every application by hand, this is it.
Two ways to partner: apply to the open Affiliate program below (applications are manually approved), or get invited to Pro Staff — an invite-only tier for proven promoters with free product seeding and early access to new drops.
What you earn
| Category | Commission |
|---|---|
| Lures & terminal tackle | 15% |
| Rods & line | 10% |
| Reels | 5% |
Commission is capped at A$40 per sale.
- Cookie window 30 days
- Payouts Paid monthly via PayPal once your balance reaches the A$50 minimum. Orders are held for 30 days before they count toward payout, to cover the refund window.
- Commission basis Commission is calculated on the product subtotal only — shipping and taxes are excluded.
How it works
- Apply Tell us about your channel, audience and the fishing content you make.
- Get your link & code Approved partners receive a personal referral link and discount code.
- Earn on every sale Earn commission on qualifying orders placed within the 30-day cookie window.
Who it's for
Open worldwide — the strongest fit is creators building audiences in the US, Australia and Europe.
- Fishing YouTubers Gear reviews, tackle breakdowns, on-water content
- Instagram & TikTok creators Short-form fishing and tackle content
- Fishing bloggers & writers Reviews, guides and gear round-ups
- Guides & charter captains Trusted, on-the-water recommendations
Why partner with The Lure Pack
- Japan-direct Proper JDM lures, rods and reels your audience can't buy locally.
- Duties-transparent pricing Landed price shown up front — no surprise costs at the border.
- Honest listings Real specs, real stock and real photos — nothing to walk back to your audience.
Program rules
- FTC/ASA disclosure is required on every promotional post.
- No bidding on "The Lure Pack" brand terms in paid ads.
- No posting your code to coupon or deal-listing sites.
- No self-purchases through your own link or code.
- Commissions are reversible on refunds or confirmed fraud.
- We can end the program, or an individual membership, for rule violations.
FAQ
Monthly, via PayPal, once your balance reaches the A$50 minimum. Orders are held for 30 days before they count toward payout, to cover the refund window.
When someone clicks your link, a 30-day cookie is set in their browser. If they buy within that window, the sale is credited to you.
No — genuine fishing content and an engaged audience matter more than raw follower counts. Every application is reviewed manually, not scored by a follower threshold.
Yes, the program is open worldwide. The strongest fit today is creators with audiences in the US, Australia and Europe.
Pro Staff is invite-only. It's not something you apply for directly — we invite proven promoters from within the open Affiliate program once they've built a genuine track record.
No. The Affiliate program and Pro Staff are both free to join.
Apply to join
Tell us about your channel and how you fish. Every application is read by a real person — we don't guarantee approval, but we reply within a few days.